Basics of Digital Marketing and Analytics in 2024 Table of Contents Facebook Instagram Twitter Linkedin-in In 2024, you simply cannot operate a business without digital marketing. In the last few years, it has become essential for businesses to use digital marketing and analytics to gain a competitive advantage, irrespective of any domain. Hence, it is … Read more
Text Mining & Unstructured Data Analysis in Business Table of Contents Facebook Instagram Twitter Linkedin-in Organisations can access vast amounts of data in today’s data-driven business landscape. However, a significant portion of this data needs to be more structured, making it challenging to extract valuable information. This is where text mining and unstructured data analysis … Read more
8 Benefits of Augmented Reality in Business and Industry Table of Contents Facebook Instagram Twitter Linkedin-in Augmented Reality has ruled several businesses and industries. According to a recent report by Markets and Markets, the global augmented reality market is expected to reach $77.0 billion by 2025 and grow at a CAGR of 28.6%. The rapid … Read more
How to protect Digital Assets from Cyber Threats and Hacks Table of Contents Facebook Instagram Twitter Linkedin-in Digital assets are any form of electronic data that has value and can be owned, including intellectual property, financial data, personal information, and digital currencies. As more and more business operations move online, digital assets have become increasingly … Read more
What is The Future of Natural Language Processing? Table of Contents Facebook Instagram Twitter Linkedin-in Whether you are from a technical background or a non-technical one, you might have come across the term Natural Language Processing (NLP). It is popular because various industries have adopted NLP for competitive growth and to gain business insights. But, … Read more
How does Behavioral Finance Affect Investment Decisions Table of Contents Facebook Instagram Twitter Linkedin-in It takes days or even months of research to make investment decisions as it affects your business budget and helps you to plan corporate finance accordingly. Investors who are looking forward to gaining an investment edge can make an impactful decision … Read more
Understand the Importance of Consumer Insight Table of Contents Facebook Instagram Twitter Linkedin-in Consumer Insight refers to understanding the needs, preferences, and behaviour of consumers that drive their purchasing decisions. It is a vital aspect of business management as it enable businesses to make informed decisions by analyzing consumer data and understanding their needs and … Read more
How does Design Thinking Help in Transforming Products into Brands Table of Contents Facebook Instagram Twitter Linkedin-in Design thinking is a human-centred approach to problem-solving that involves empathizing with the end-users, defining the problem, ideating potential solutions, prototyping and testing those solutions; and iterating, based on the feedback. This methodology has gained popularity in recent … Read more
Label Encoding in Python in 2024 Table of Contents Facebook Instagram Twitter Linkedin-in Label encoding is a crucial preprocessing technique in machine learning, converting categorical data into a numerical form. While the calendar ticks over to 2024, making sure how to perform label encoding in Python is important for both data scientists and practitioners in … Read more
Factors Influencing Supply Chain Design Decisions Table of Contents Facebook Instagram Twitter Linkedin-in An organisation has various functions, but the one that holds a primary position is the supply chain. This is the segment that ensures the accurate delivery of goods to consumers at a lower price. It accounts for the profitability of a company … Read more
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